NEED TO KNOW
- One retailer is putting the practicality in wedding gift giving
- Tesco, the U.K.’s largest grocery chain, has launched a series of wedding gift bundles full of “really useful stuff”
- The packages, which range in price from about $52 to $96, feature items such as toilet paper, tea and trash bags
Forget crystal, chinaware and kitchen appliances — one retailer thinks it knows what brides and grooms really want for their wedding gifts.
Tesco, a British chain of stores selling groceries and general merchandise, has launched a range of wedding gift packages featuring some rather unconventional items, according to U.K. outlet The Herald. The packages, which are available on the wedding registry site Prezola.com, are all about practicality rather than luxury.
One £63 ($85) package, called “Tesco Really Useful Stuff,” contains five 12-roll packs of toilet paper, garbage bags, two tubes of toothpaste, paper towels, antibacterial handsoap and shower products. The £39 ($52) “I Love Brew” gift set features a six-month supply of two British everyday comfort staples: tea and biscuits.
For newlyweds wanting something a little more indulgent, Tesco offers the £72 ($96) “Dine-In Dates” bundle containing Tesco Finest ready-made meals and wine.
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The retailer — which also operates stores in Hungary, Slovakia and Czech Republic — acknowledged in a statement that the wedding gift packages are far from “romantic,” but said the items address the “real needs of modern couples across the U.K.” as they navigate their first year of marriage and set up a home together.
“While toilet roll and teabags might not immediately seem like the most romantic option, it’s clear from our research that these are the products that could help to get married life off to a brilliant start,” Tesco said in a statement, per The Herald.
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The chain said it had the idea for the gift packages after conducting a survey earlier this month of 2,000 newlywed or engaged couples. Nearly 90% of the participants agreed that the need for practical gifts is greater than it used to be, likely a sign of the challenging economy. Almost half of the respondents cited higher living costs.
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According to the survey, only 8% of couples wanted fine china and just 10% wanted crockery or towels. About 18% of couples said they would choose to have their weekly grocery shop covered for a year.
Many poll participants also noted feeling stressed about the financial implications of their wedding, and said they would prefer to use wedding gifts to recoup costs and/or have a stockpile of everyday essentials to help lower their monthly household expenses.
“Our research has shown that it is the little things that matter most to couples, whether it is hearing about your partner’s day over a cuppa and a biscuit, sharing the chores or making time for a dine-in date night,” Tesco said, per The Herald.
PEOPLE has reached out to Tesco for comment.